{"id":10931,"date":"2025-09-13T13:27:54","date_gmt":"2025-09-13T13:27:54","guid":{"rendered":"https:\/\/www.privyr.com\/blog\/?p=10931"},"modified":"2025-10-23T06:57:45","modified_gmt":"2025-10-23T06:57:45","slug":"privyr-meta-lead-ads-optimisation","status":"publish","type":"post","link":"https:\/\/www.privyr.com\/blog\/privyr-meta-lead-ads-optimisation\/","title":{"rendered":"New: Meta Lead Ads Optimisation v2"},"content":{"rendered":"\n<p>We\u2019re excited to announce Privyr\u2019s new and improved <strong>Meta Lead Ads Optimisation, powered by Meta Conversions API v2! \u2728<\/strong> If you\u2019re running Meta Lead Ads, this is the fastest and easiest way to train the algorithm to find you higher quality leads, at lower costs.<\/p>\n\n\n\n<p>The best part? Now the entire setup only takes less than 5 minutes! No need to wait weeks for Meta\u2019s learning and analysis phase. No pixel setup or funnel configuration needed, and no minimum lead requirements!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/maxmise-.png\" alt=\"\" class=\"wp-image-10942\" width=\"538\" height=\"224\" srcset=\"https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/maxmise-.png 942w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/maxmise--300x125.png 300w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/maxmise--300x125@2x.png 600w\" sizes=\"(max-width: 538px) 100vw, 538px\" \/><\/figure><\/div>\n\n\n<h2><strong>Introducing Meta Lead Ads Optimisation v2 \ud83e\udd2f<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Unlock Meta Lead Ads Optimisation v2\" width=\"770\" height=\"433\" src=\"https:\/\/www.youtube.com\/embed\/EeMp0QOGQOk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>\u26a1 <strong>One-click setup:<\/strong> Meta Lead Ads Optimisation is now automatically set up once you connect Privyr to your Facebook account.<\/p>\n\n\n\n<p>\ud83c\udfaf <strong>Optimise for specific events<\/strong>: You can now select a specific Conversion Event in your Meta Ads Manager to optimise your ads on, based on any Lead Stage field in Privyr (e.g. Booked a Meeting, Purchased). You won\u2019t need to manually configure a sales funnel on Meta to signal quality leads.<\/p>\n\n\n\n<p>\ud83e\udde0 <strong>Unlock Meta\u2019s best AI models for your ads<\/strong>: Enhance your campaigns with Meta\u2019s latest, most advanced algorithms to target higher-quality leads.<\/p>\n\n\n\n<p>\ud83d\ude4c <strong>Works with any lead volume:<\/strong> Previously, you needed at least 200 leads per month to qualify for conversion optimisation. Now, anyone can optimise their campaigns with Privyr from Day 1 \u2013 even with just a few leads.<\/p>\n\n\n\n<h2><strong>Getting Started<\/strong><\/h2>\n\n\n\n<p>Start enhancing your Facebook Lead Ads with Privyr\u2019s Meta Conversions API in 3 simple steps!<\/p>\n\n\n\n<h3><strong>Step 1: Connect Privyr to your Facebook account<\/strong><\/h3>\n\n\n\n<p>This takes less than a minute, and ensures new leads from your Facebook Ads are automatically and instantly sent to your Privyr account. You can skip this step if you\u2019re already receiving leads from Facebook into Privyr.<\/p>\n\n\n\n<h3><strong>Step 2: Update the Lead Stages in your Privyr app<\/strong><\/h3>\n\n\n\n<p>As you follow up with Facebook leads and move them through your sales funnel, simply update their <strong>LEAD STAGE<\/strong> in Privyr (e.g. Meeting Booked, Attended Viewing, Purchased). Privyr automatically sends this conversion data back to Meta to train your ads.<\/p>\n\n\n\n<p>If you want, you can always customise your Lead Stages under your <strong>Custom Field<\/strong> settings.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"977\" height=\"1024\" src=\"https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Client-Details-Web-Lead-Stage-Annotated-977x1024.png\" alt=\"\" class=\"wp-image-10933\" srcset=\"https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Client-Details-Web-Lead-Stage-Annotated-977x1024.png 977w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Client-Details-Web-Lead-Stage-Annotated-286x300.png 286w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Client-Details-Web-Lead-Stage-Annotated.png 1000w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Client-Details-Web-Lead-Stage-Annotated-286x300@2x.png 572w\" sizes=\"(max-width: 977px) 100vw, 977px\" \/><\/figure>\n\n\n\n<h3><strong>Step 3: Optimise your ad settings in Meta Ads Manager<\/strong><\/h3>\n\n\n\n<p>In your <strong>Ads Manager<\/strong>, create a new <strong>Ad Set<\/strong>. Select the performance goal \u201cMaximise number of conversion leads\u201d, along with the appropriate<strong> Dataset <\/strong>and <strong>Conversion Event<\/strong>.<\/p>\n\n\n\n<p>This will tell Meta to optimise your campaigns based on the lead quality signals you\u2019re sending from Privyr.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"757\" src=\"https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Ad-Set-Configuration-Highlighted.png\" alt=\"\" class=\"wp-image-10934\" srcset=\"https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Ad-Set-Configuration-Highlighted.png 1000w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Ad-Set-Configuration-Highlighted-300x227.png 300w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Ad-Set-Configuration-Highlighted-87x67.png 87w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Ad-Set-Configuration-Highlighted-300x227@2x.png 600w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Meta-CAPI-v2-Ad-Set-Configuration-Highlighted-87x67@2x.png 174w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>For the full step-by-step tutorial, <a href=\"https:\/\/help.privyr.com\/knowledge-base\/meta-conversions-api\/\" target=\"_blank\" rel=\"noreferrer noopener\">check out our detailed guide on setting up Meta Conversions API v2<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"278\" src=\"https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Pro-Tip-1024x278.png\" alt=\"\" class=\"wp-image-10935\" srcset=\"https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Pro-Tip-1024x278.png 1024w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Pro-Tip-300x81.png 300w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Pro-Tip-1536x417.png 1536w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Pro-Tip-1024x278@2x.png 2048w, https:\/\/www.privyr.com\/blog\/wp-content\/uploads\/2025\/09\/Pro-Tip-300x81@2x.png 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"is-layout-flex wp-block-buttons\">\n<div class=\"wp-block-button aligncenter is-style-fill\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/app.privyr.com\/\" style=\"background-color:#c863ff\" target=\"_blank\" rel=\"noreferrer noopener\">SET UP META CONVERSIONS API<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Optimise your Meta Ads in under 5 minutes! Train the algorithm to find you higher quality leads, at lower costs, with this new and improved process.<\/p>\n","protected":false},"author":8,"featured_media":10938,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[207],"tags":[469,1062],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New: Meta Lead Ads Optimisation v2 - Privyr Blog<\/title>\n<meta name=\"description\" content=\"Optimise your Meta Ads in under 5 minutes! Train the algorithm to find you higher quality leads, at lower costs, with this new and improved process.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.privyr.com\/blog\/privyr-meta-lead-ads-optimisation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New: Meta Lead Ads Optimisation v2 - Privyr Blog\" \/>\n<meta property=\"og:description\" content=\"Optimise your Meta Ads in under 5 minutes! 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